SIGNIEL Seoul sits high inside the iconic Lotte World Tower the tallest building in Korea and one of the most recognizable silhouettes in the Seoul skyline.
Spending a night here isn’t just about booking a room; it’s about experiencing a unique moment above the city.

For our family trip, we decided to stay on the 88th floor, and the experience was especially meaningful for travelers who want convenience, views, and access to Seoul’s biggest entertainment complex all in one place.

1. A Breathtaking View From the 88th Floor

The view was, without exaggeration, the highlight of our stay.
From the 88th floor, the entire city unfolded below us the Han River, the soft glow of bridges, and the endless stretch of lights across Seoul.

If you’re visiting Seoul for the first time, this perspective alone can make the stay feel unforgettable.
We were lucky to check in on a clear evening, so the night view was especially stunning.

2. Room Highlights – Comfort, View & a Spacious Marble Bathroom

Exceptionally Comfortable Bedding

The bedding exceeded expectations soft, clean, and luxurious enough that even our child fell asleep easily after a long day of activities.
It’s the kind of bed you sink into and instantly relax.

Unmatched City View

The panoramic view from the room changes throughout the day.
Morning light, sunset colors, and the night skyline each offered a different kind of beauty, making the room a space you naturally want to stay in longer.

Spacious Marble Bathroom

The bathroom is finished with elegant marble, offering both a bathtub and a separate shower.
For families, this layout makes morning and evening routines much easier and more comfortable.

Elegant, Calm Room Interior

The room itself is designed with soft lighting, subtle Korean-inspired décor, and a calm color palette.
It feels refined without being overwhelming a restful space after a busy day exploring Seoul. Whether you’re traveling with kids or as a couple, the room is comfortably arranged with enough space to unwind.

Cozy Sitting Area for Families

The seating area was another detail we appreciated.
Our child loved relaxing here while watching the city from above, and it added a true “suite-like” comfort to the stay.
It’s a great spot for a quiet coffee break or simply taking in the view.

3. The Best Part: Everything Is Connected in One Complex

SIGNIEL Seoul’s biggest advantage isn’t just the room it’s the location inside Korea’s largest entertainment complex.

Directly connected within the same building:

Lotte World Adventure (Theme Park)
Perfect for families; just take the elevator down and walk indoors.

Lotte World Aquarium
A great option for kids and rainy days.

Lotte World Mall (Shopping Center)
Fashion brands, cafés, restaurants, lifestyle stores all without stepping outside.

Lotte Department Store
Luxury shopping and a massive food hall.

Seoul Sky Observatory
Located in the same tower. If the weather is clear, you can enjoy both the skyline from your room and the observatory experience.

Direct Access to Jamsil Subway Station
Makes traveling around the city incredibly easy, especially for first-time visitors.

This “all-in-one convenience” is one of the strongest reasons SIGNIEL is ideal for international travelers.

4. Breakfast – Calm, Clean, and Satisfying

The breakfast wasn’t overly elaborate, but it was refined and pleasant.
Both Western and Korean dishes were available, and the atmosphere was quiet and relaxed.

For families with children, this setup works very well.

5. Important Tip: Check the Weather

Because the view plays such a big role in the SIGNIEL experience,
I highly recommend booking your stay on a clear-weather day if possible.
On bright days, the view is extraordinary.
On rainy or cloudy days, you may not get the same impact.

Overall Impression

SIGNIEL Seoul offers luxurious rooms, incredible views, and unbeatable convenience all inside one world-class complex.
If you’re looking for a premium stay where comfort and location matter equally, this hotel delivers a memorable experience, especially for international travelers.